Comments on: Journalism students need to know marketing http://patthorntonfiles.com/blog/2008/03/30/journalism-students-need-to-know-marketing/ The blog of online journalist and Web developer Patrick Thornton. This blog seeks to combine journalism and Web development to forge a new frontier. Thu, 08 Jan 2009 20:51:57 +0000 http://wordpress.org/?v=2.7 hourly 1 By: Six of the best... student portfolio sites | Journalism and Public Relations at the University of Sunderland http://patthorntonfiles.com/blog/2008/03/30/journalism-students-need-to-know-marketing/comment-page-1/#comment-5319 Six of the best... student portfolio sites | Journalism and Public Relations at the University of Sunderland Tue, 09 Dec 2008 10:32:15 +0000 http://patthorntonfiles.com/blog/?p=232#comment-5319 [...] can go without saying (because it has already been said, by Martin Stabe, Mindy McAdams and the Iconoclast, amongst others)  that the transition between journalism student to journalist professional [...] [...] can go without saying (because it has already been said, by Martin Stabe, Mindy McAdams and the Iconoclast, amongst others)  that the transition between journalism student to journalist professional [...]

]]> By: Mark http://patthorntonfiles.com/blog/2008/03/30/journalism-students-need-to-know-marketing/comment-page-1/#comment-4410 Mark Sat, 23 Aug 2008 18:05:41 +0000 http://patthorntonfiles.com/blog/?p=232#comment-4410 <a href="http://CubReporters.org" rel="nofollow">CubReporters.org</a> lists <a href="http://journalismjobs.cubreporters.org" rel="nofollow">entry-level journalism jobs</a>, <a href="http://cubreporters.org/internships.html" rel="nofollow">paid internships</a>, <a href="http://cubreporters.org/fellowships.html" rel="nofollow">fellowships</a>, scholarships and more. It's a can't miss guide for journalism students. CubReporters.org lists entry-level journalism jobs, paid internships, fellowships, scholarships and more. It’s a can’t miss guide for journalism students.

]]> By: Richard Brennan http://patthorntonfiles.com/blog/2008/03/30/journalism-students-need-to-know-marketing/comment-page-1/#comment-2845 Richard Brennan Thu, 03 Apr 2008 14:33:42 +0000 http://patthorntonfiles.com/blog/?p=232#comment-2845 Very useful advice: thank you. Your blog is essential reading and takes pride of place in my Google Reader! Very useful advice: thank you. Your blog is essential reading and takes pride of place in my Google Reader!

]]> By: Martin Belam http://patthorntonfiles.com/blog/2008/03/30/journalism-students-need-to-know-marketing/comment-page-1/#comment-2829 Martin Belam Mon, 31 Mar 2008 22:56:19 +0000 http://patthorntonfiles.com/blog/?p=232#comment-2829 There was a lot of hoopla in advance about T5 being a model of on time, on budget private finance development compared to the fiasco of Wembley Stadium down the road with state involvement. It all seems to have a gone a bit quiet from that corner this week. There was a lot of hoopla in advance about T5 being a model of on time, on budget private finance development compared to the fiasco of Wembley Stadium down the road with state involvement. It all seems to have a gone a bit quiet from that corner this week.

]]> By: The Carnival of Journalism must go on! | Will Sullivan's Journerdism http://patthorntonfiles.com/blog/2008/03/30/journalism-students-need-to-know-marketing/comment-page-1/#comment-2827 The Carnival of Journalism must go on! | Will Sullivan's Journerdism Mon, 31 Mar 2008 13:52:27 +0000 http://patthorntonfiles.com/blog/?p=232#comment-2827 [...] JOURNALISM ICONOCLAST: Journalism students need to know marketing “Gone are the old, outdated concepts that journalists only produce content. New media companies like Engadget and Tech Crunch have been popping up. It’s not just the content that sells those sites, but rather it’s the ability of their founders to understand business and marketing — along with content — that has helped make those sites a success.” [...] [...] JOURNALISM ICONOCLAST: Journalism students need to know marketing “Gone are the old, outdated concepts that journalists only produce content. New media companies like Engadget and Tech Crunch have been popping up. It’s not just the content that sells those sites, but rather it’s the ability of their founders to understand business and marketing — along with content — that has helped make those sites a success.” [...]

]]> By: Kiyoshi Martinez http://patthorntonfiles.com/blog/2008/03/30/journalism-students-need-to-know-marketing/comment-page-1/#comment-2823 Kiyoshi Martinez Mon, 31 Mar 2008 03:49:41 +0000 http://patthorntonfiles.com/blog/?p=232#comment-2823 As always, quality work. A great follow up to your prior post. In essence, marketing yourself comes down to what many journalism students probably have heard already: show, don't tell me about yourself. Establishing an online presence and doing self-promotion is showing people who you are and why you should be in demand. A paper (or non-html formatted) resume merely tells me about you. A great expansion on this post -- maybe in a howto style -- would be the best ways to display certain kinds of work: design clips, writing clips, etc. And probably in the way that's most universal and doesn't require a lot of technical knowledge. As always, quality work. A great follow up to your prior post.

In essence, marketing yourself comes down to what many journalism students probably have heard already: show, don’t tell me about yourself.

Establishing an online presence and doing self-promotion is showing people who you are and why you should be in demand. A paper (or non-html formatted) resume merely tells me about you.

A great expansion on this post — maybe in a howto style — would be the best ways to display certain kinds of work: design clips, writing clips, etc. And probably in the way that’s most universal and doesn’t require a lot of technical knowledge.

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